Principles of Marketing

Author(s): Philip Kotler

ISBN 10: 0132390027
ISBN 13: 9780132390026

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Other books by Philip Kotler

1. 8 Maneras de crecer

2. A Framework for Marketing Management

3. A Framework for Marketing Management

4. B2B Brand Management

5. Good Works!: Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line

6. Kotler on Marketing

7. Market Your Way to Growth: 8 Ways to Win

8. Marketing 3.0: From Products to Customers to the Human Spirit

9. Marketing for Hospitality & Tourism

10. Marketing management

11. Marketing Management

12. Marketing Management

13. Marketing places

14. Principles of Marketing

15. Principles of Marketing

16. Principles of Marketing

17. Social Marketing: Influencing Behaviors for Good

18. Standing Room Only: Strategies for Marketing the Performing Arts

19. Strategic Marketing for Educational Institutions

20. Up and Out of Poverty: The Social Marketing Solution

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