This groundbreaking book reveals how today's global businesses can be both environmentally responsible and highly profitable.
The Natural Step model for sustainability has gained international acclaim from some of the world's most respected scientists. In this first book in English on the topic, the authors explain The Natural Step and reveal through detailed case studies how four leading corporations - IKEA, Scandic Hotels, Interface, and Collins Pine - are using it to great advantage as a central part of their corporate strategies. Timely, practical, and exciting, The Natural Step for Business will be of special interest to business leaders, environmentalists, and all students of sustainability.
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