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Trust Me, I'm Lying: Confessions of a Media Manipulator


<p>You’ve seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don’t know is that someone is responsible for all this. Usually, a media manipulator like Ryan Holiday.&nbsp;In a world where blogs control and distort the news, his job is to control blogs—as much as any one person can. In today’s culture…</p> <ul> <li>Blogs like <i>Gawker, Buzzfeed</i> and <i>The Huffington Post</i> drive the media agenda.</li> <li>Bloggers are slaves to money, technology, and deadlines.</li> <li>Manipulators wield these levers to shape everything you read, see and watch—online and off.</li> </ul> Why did Holiday give away his secrets? Because he’s tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. Holiday explains exactly how the media really works. What you choose to do with the information is up to you.

Author(s): Ryan Holiday  

ISBN 10: 1591846285
ISBN 13: 9781591846284
Pages: 320
Format: Hardcover
Publication: 6/25/2013
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Other books by Ryan Holiday

1. Ego Is the Enemy
2. Growth Hacker Marketing
3. Stillness Is the Key
4. The Obstacle is the Way: The Ancient Art of Turning Adversity to Advantage
5. The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph
6. Trust Me, Im Lying

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