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Search Engine Optimization For Dummies


Increase your online ranking with this beginner guide to SEO!

Search engine optimization (SEO) is an integral part of getting a site to rank high in the various search engines in order to attract potential customers. With this new edition of a bestseller, you'll learn the ins and outs and best practices of successful SEO in order to make your website content more search-engine friendly so that it ranks higher among search engines and draws high-volume traffic.

  • Covers search engine basics to help you get started
  • Introduces new coverage on content marketing and reuse, new tracking tools, platform management, and reputation management
  • Details ways to build search-engine friendly sites, register your site with directories and indexes, and use analysis tools to track results
  • Explains how to use link popularity in order to boost rankings
  • Zeroes in on advertising your site by using pay-per-click options

Search Engine Optimization For Dummies, 5th Edition is the fun and friendly place to start for learning how to get your site to rank high.

Author(s): Peter Kent  

ISBN 10: 1118336852
ISBN 13: 9781118336854
Pages: 456
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Other books by Peter Kent

1. SEO For Dummies

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