Web Analytics 2.0

In this book, Avinash lays out specific strategies and execution models to evolve from simply leveraging clickstream tools to incorporating the insightful elixir of qualitative data, experimentation and testing, and competitive intelligence ...

Author(s): Avinash Kaushik

ISBN 10: 0470529393
ISBN 13: 9780470529393
Pages: 475

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Other books by Avinash Kaushik

1. Web Analytics: An Hour a Day

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