Harvard Business Review on the Persuasive Leader

More companies are shifting from command-and-control hierarchies to flat management structures. To get work done through others under these conditions (your central job as a manager), you need to excel at persuading others -- including those over whom you have no formal authority.

In this book, you'll discover techniques for honing your persuasive powers, such as:

• Ways to strengthen your credibility and connect emotionally with others

• How to appeal to six deeply rooted human needs in crafting your proposals

• How to motivate people to give their best on the job

• Strategies for adapting your persuasive tactics to your listeners' decision-making styles

Author(s): Harvard Business Review

ISBN 10: 1422124991
ISBN 13: 9781422124994
Pages: 205
Format: Paperback
Publication: April 2008

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