Guerilla Marketing: How to Market Your Business Without Spending Any Money

When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including...

Author(s): Christer Holloman

ISBN 10: 0618785914
ISBN 13: 9780618785919
Pages: 147

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